#7/2020
“The human brain is a complex organ with the wonderful power of enabling man to find reasons for continuing to believe whatever it is that he wants to believe.” • Voltaire News Blue Apron, the meal-kit company that was once valued at $2 Billion is trying just about everything to raise cash ( fortune.com ) Turns out, the model of ordering meals with one click is easily replicated, marketing spend is high, and the act of cooking itself is still time-consuming. Meanwhile, consumers continue to dine out or order delivery. Other meal kit makers such as Plated (acquired by Albertsons Companies) and Chef’d have shuttered their doors. Opinion: As I wrote in an earlier newsletter - On paper the model looks great, but in the end it does not benefit the targeted customer so much as he has other options. The only still high valued company in this space is german HelloFresh. Outdoor Voices founder Tyler Haney is stepping down as CEO as growth slows ( techcrunch.com ) Outdoor V